Digital Consumer

Standardised coverage and timely analysis of digital landscape in...

Standardised coverage and timely analysis of digital landscape indicators and digital commerce habits around the world, helping you to understand the mindset of the digitally savvy consumer.

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Strategy Briefing

Voice of the Industry: Consumer Lifestyles

Feb 2021

In the Voice of the Industry (VOI) series, Euromonitor connects with industry professionals to explore trends and innovations. This report draws on insights from a new addition to the series, VOI Lifestyles, and explores how and why businesses are…

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Strategy Briefing

Voice of the Consumer: Digital Survey 2023 – Key Insights

Jul 2023

This report summarises findings from the Voice of the Consumer: Digital Survey, which was fielded in March and April 2023. This annual survey of 20,000 consumers explores how new technologies are changing how and where consumers shop. Key topics of…

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Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

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Strategy Briefing

Top Five Digital Consumer Trends in 2022

Feb 2022

Technological advances in 2022 will continue to reshape shopping behaviour for digitally-savvy consumers. This report explores the top five tech-driven trends expected to reshape commerce the most in the year ahead. Some of the trends included in…

USD 1,325
Strategy Briefing

Top Five Digital Consumer Trends in 2021

Feb 2021

The Coronavirus pandemic ushered in unprecedented changes across consumer life. Technological advances in 2021 will continue to reshape shopping behaviour for digitally- savvy consumers. Leveraging Passport Digital Consumer data and analysis, this…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

The Next Billion Consumers

Jul 2021

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

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Strategy Briefing

The New Normal: Permanent Shifts Expected in the Retail and Hospitality Industries

Nov 2020

As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…

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Strategy Briefing

The New Normal: Identifying the Markets Most Primed for Sustained E-Commerce Growth

Oct 2020

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…

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Strategy Briefing

The Impact of Coronavirus on Top Five Digital Consumer Trends in 2020

Jul 2020

The Top Five Digital Consumer Trends in 2020, which published in January, provides insights into changing digital consumer values and priorities, specifically highlighting the five tech-driven trends that are expected to reshape commerce the most in…

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Strategy Briefing

The Impact of Coronavirus on Customer Experience: Lifestyle Brands vs Customer Journey

Aug 2020

The Coronavirus (COVID-19) crisis has led to a major structural change towards a complete digitalisation of operational structures of lifestyle brands, which in turn has reset the importance of customer experiences, building trust and strong…

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Strategy Briefing

The Impact of Coronavirus on Consumer Foodservice

Apr 2020

Whilst the Coronavirus (COVID-19) pandemic is expected to impact nearly every industry, the damage wrought to the global consumer foodservice industry is projected to be especially severe, with social distancing regulations closing millions of…

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Strategy Briefing

The Future of Commerce

Jul 2021

Stores continue to invest in systems that make buying easier, more convenient, frictionless, while e-commerce players are expanding their shopping capabilities, helping consumers to find better, more targeted products. In the process, these two…

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Strategy Briefing

The Digital Consumer Journey: Who is Behind the Crisis-Inspired E-commerce Surge

Oct 2020

Channel shifts accelerated by Coronavirus (COVID-19) have required significant and strategic business changes to adapt to these new consumer demands. This report quantifies and compares digital shopping behaviours before and during the height of…

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Strategy Briefing

The Australian Consumer in 2021

Sep 2021

At the time of writing this report, Australia faces a second wave of COVID-19 infections, resulting in major lockdowns across the most populous states, significantly impacting businesses and consumers. The impact of COVID-19 has resulted in…

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Strategy Briefing

Sub-Saharan Africa: A Rising Economic Frontier?

Jul 2023

The report analyses the economic state of Sub-Saharan Africa. It seeks to assess the opportunities in the region against the backdrop of its young, large and fast-growing population, as well as the bottlenecks Sub-Saharan Africa faces, including…

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Strategy Briefing

Retailer Corporate Strategies in Marketplaces

May 2023

As the world emerges from the COVID-19 pandemic, online marketplaces are well-placed to continue their run of success in the dynamic e-commerce channel. This briefing analyses two major trends (Logistics and Unique Selling Proposition (USP)) that are…

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Strategy Briefing

Retail in Transition: Future E-Commerce Opportunities in Latin America

Jun 2021

The digital revolution has been rewiring retail for years. The COVID-19 pandemic accelerated this transition as e-commerce became the default setting for many homebound consumers. The crisis-inspired surge in e-commerce is leading to a permanent…

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Strategy Briefing

Retail in Transition: Future E-Commerce Opportunities in Western Europe

Jun 2021

The digital revolution has been rewiring retail for years. The COVID-19 pandemic accelerated this transition as e-commerce became the default setting for many homebound consumers. The crisis-inspired surge in e-commerce is leading to a permanent…

USD 1,325
Strategy Briefing

Retail in Transition: Future E-Commerce Opportunities in Asia Pacific and Australasia

Jun 2021

The digital revolution has been rewiring retail for years. The COVID-19 pandemic accelerated this transition as e-commerce became the default setting for many homebound consumers. The crisis-inspired surge in e-commerce is leading to a permanent…

USD 1,325
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